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uFirst ties up with Sunburn

MUMBAI: uFirst has partnered electronic music brand Sunburn to offer the VVIP uFirst Lounge at the 10th edition of Sunburn in Pune.

Sunburn 10 ticket holders through the uFirst app will have an exclusive and the closest view to the stage in the VVIP #uFirst Lounge, which will be inclusive of unlimited premium beverages and food. The uFirst lounge will also give you free access to all Sunburn after parties.

“We are excited and honoured to partner Sunburn on their 10th anniversary. We are very proud to work with Sunburn and to launch its first of many future doors in India. At uFirst we trade time, the most valuable commodity in people’s life. For the first time ever, people can buy back time. No more lines no more wait; live your life on a fast track lane always. We are proud to announce today the launch of our service in an incredible country such as India. I would like to thank particularly Ruchir Modi, founder of Modi Venture, one of the most important uFirst partners, for making this possible,” said uFirst CEO Paolo Barletta.

Modi Ventures founder CEO Ruchir Lalit Modi said, “Modi Ventures is excited to bring the uFirst mobile app to India. uFirst is revolutionary; it turns time into a commodity. The app allows you to buy time by using dedicated fast-track lanes and saves your time by allowing you to enjoy the ultimate VIP hospitality experiences. At Sunburn, uFirst will allow you to enjoy the festival from the best seats in the house and give you the best experience before and after the concert.  If you were lucky enough to experience the IPL hospitality during the Lalit Modi era, you will know what to expect.”

“We are very happy to partner uFirst. A true global brand always happens when you foremost follow the mantra of ‘for the fans’, by the fans, of the fans. Our fans have been our first priority and associating with uFrist will be give our fans an opportunity to experience the festival like they’ve never experienced before. We are hopeful this will be the long-term collaboration and add value to the attendees of Sunburn 10,” said Sunburn CEO Karan Singh.

Sunburn 10 is set to take the dance music experience to the next level with its 10th anniversary celebrations with the world’s top DJs like Axwell Ingrosso, Armin van Buuren, Dimitri Vegas Like Mike, KSHMR, Afrojack and Krewella, and many more at Sunburn Hills, Kesnand, Pune, from 28 to 31 December 2016.