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‘The Powerpuff Girls’ to debut across all Turner APAC networks on 9 Apr
MUMBAI: Reimagined and ready for action, ‘The Powerpuff Girls’ will return to Cartoon Network right across Asia Pacific in an all-new series on 9 April, just days after the global premiere in the US.
In addition to the debut on 85 million homes on Cartoon Network, Turner’s other kids channels in the region—Boomerang, Toonami and POGO—will also air the premiere at the same time as Oh!K, TCM Turner Classic Movies, Warner TV and truTV. Simultaneously, channels operated by affiliate partners, notably Astro Ceria in Malaysia and TV5 in Philippines, will also be a part of the launch.
In the digital space, ‘The Powerpuff Girls’ will be supported by video and games on the Cartoon Network Watch & Play, Cartoon Network Anything apps, Cartoon Network’s regional websites while full episodes will be available on iTunes in selected markets.
Turner Asia Pacific chief content officer for kids Mark Eyers said, “’The Powerpuff Girls’ will be simply everywhere! Whatever channel you turn to on 9 April, and whatever screen you’re using, there will be Blossom, Buttercup and Bubbles saving the day before bedtime! We’ve waited a long time to see these super-cute and super-fierce girls return to action, and the all-new series marks the homecoming for one of Cartoon Network’s best-loved franchises.”
‘The Powerpuff Girls’ is produced by Cartoon Network Studios, with Nick Jennings (‘Adventure Time’, ‘SpongeBob SquarePants’) serving as executive producer and Bob Boyle (‘Wow! Wow! Wubbzy!’) as co-executive producer.
Superhero-sisters Blossom, Bubbles and Buttercup are known to their fellow citizens of Townsville as The Powerpuff Girls. Together, they protect their beautiful, bustling metropolis from sinister evildoers, intent on taking over.
One of Cartoon Network’s most enduring original series, ‘The Powerpuff Girls’, created by Craig McCracken, premiered in 1996 and earned two Emmy Awards along with five nominations and countless animation honours throughout its 78 episodes. The series also spawned a feature film with Warner Bros Pictures in 2002.
With more than $2.5 billion in retail sales generated since its debut, ‘The Powerpuff Girls’ is one of the top-grossing Cartoon Network brands of all time, and the new series will be supported by a comprehensive consumer products campaign. Cartoon Network recently tied up with designer Jeremy Scott and Moschino on a global fashion collaboration, which is now available as part of Moschino’s spring/summer 2016 collection.
Global master toy partner Spin Master will debut a full range of products based on the all-new series in late 2016 including a well-rounded assortment of products including toys, apparel, publishing and accessories.