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Sesame Street, Google Earth partner to showcase Muppet girls from countries like India
MUMBAI: Children’s television series ‘Sesame Street’ has teamed up with an all-new Google Earth to spotlight 12 bright Muppet girls from the series on the revamped platform, being unveiled at http://bit.ly/SesameEarth.
Hailing from the US and countries including India, South Africa, Mexico, Germany, Nigeria and Bangladesh, where local versions of ‘Sesame Street’ are produced, these eager and inquisitive girl Muppets are inspiring children everywhere to learn, explore and dream big.
‘Sesame Street’ Muppets, like Chamki from India and Lola from Mexico, measurably help kids—especially children living in places where preschool is not otherwise available—gain the skills they need to succeed in school and in life. In Afghanistan, where only a third of girls complete primary school, three million children receive quality early education with their friend, Zari, on local co-production ‘Baghch-e-Simsim’.
With Sesame Street content that shows girls’ achievements and potential but also models positive behaviours for boys and men, Google Earth promotes the message that all children are valuable and important, regardless of gender. Locate each girl’s country on Google Earth, and you’ll find a curated selection of videos kids will love. Now, children everywhere can go on a global learning adventure at any time with these smart, curious girls.
“Our Sesame programmes put girls’ empowerment centre stage. Our strong female characters are powerful role models for young girls the world over, and we are proud to partner with Google Earth to use this wonderful platform to reach girls everywhere and children around the globe,” said Sesame Workshop executive VP, global impact and philanthropy, Sherrie Westin.