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FremantleMedia increases global production footprint with a new Spanish office
MUMBAI: Television format creator and distributor FremantleMedia is continuing to grow its global production business by opening a new Spanish office in Madrid and appointing Nathalie Garcia as chief executive officer.
Reporting directly to FremantleMedia CEO Cecile Frot-Coutaz, Garcia will be charged with the strategic vision and overall management of the business, as well as developing and producing programming for broadcasters in the market.
Cecile Frot-Coutaz said, “Having a presence in Spain is an important step in FremantleMedia’s growth strategy for southern Europe. Nathalie’s impressive track record in understanding the Iberian television market and her expertise working with key broadcasters to develop successful originations and local format productions will be invaluable in helping us to gain a foothold in this market, as we seek to broaden our global presence further.”
Garcia said, “FremantleMedia has a worldwide reputation as a high quality television producer with an international network of production offices that feed and supply one another. I’m very much looking forward to working with such a global business, helping to build FremantleMedia España’s operation. I can’t wait to work with local broadcasters on FremantleMedia’s impressive catalogue of brands like Family Feud, Got Talent, The X Factor, Idols and The Price is Right in order to build a 360 degree business that encompasses television and digital.”
Garcia joins FremantleMedia from Plural Entertainment where she was CEO for Spain and Portugal. Garcia joins FremantleMedia next month.