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Former Discovery chair launches ad-free SVOD service

MUMBAI: Discovery Channel founder and former chair of Discovery Communications John Hendricks has launched his new, independent venture CuriosityStream, the world’s first ad-free subscription video-on-demand (SVOD) service.

The service, which went live today, allows people across the US with broadband connections to sign up to watch choice content from hundreds of shows. Initially launching in the US, CuriosityStream will be available worldwide over the next five years.

CuriosityStream takes Hendricks’ vision of accessible and curated factual programmes to the social media generation with the latest technology and content focused on science, technology, civilization, and the human spirit.

The service is designed to enable viewers to choose their viewing experience from a range of resolutions to custom search features that allow viewers to take virtual journeys through topics of their choice.

“My dream of a content-on-demand service that uses advanced media to empower the enduring human desire to understand the universe and the world around us is now a reality. CuriosityStream is the world’s first ad-free, SVOD service that addresses our lifelong quest to learn, explore, and understand. Our aim is to provide the first and best on-demand video streaming destination that aggregates and curates the world’s best factual content,” said Hendricks.

For $2.99 a month, CuriosityStream subscribers can access premium programming on internet-connected TVs, smartphones, tablets, set-top boxes, and additional devices.

The service is currently priced to host and deliver three streaming resolution preferences—SD resolution ($2.99 per month), HD resolution ($5.99 per month), and 4K resolution, which is to be offered later this year.

CuriosityStream is launching with hundreds of hours of original and acquired programming that aims to engage and enlighten knowledge seekers of all ages, with new titles being added weekly. Engaging short-form content, generally less than eight minutes in length, will comprise a significant part of the curated CuriosityStream library.

The service features original commissions, original series and specials, and documentary content from the world’s leading nonfiction producers, including the BBC, NHK, ZED, Terra Noa, and Flame Distribution.

Additionally, CuriosityStream features exclusive access to segments and full interviews from more than 70 world experts profiling a broad range of subjects from evolution to rock stars, with 25 new interviews added each month.