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Eros Now inks content deal with Roku
MUMBAI: Eros International’s digital platform Eros Now has partnered with American video streaming player Roku. As per the partnership, RokuÒ devices can now stream Eros Now’s library of Bollywood and regional language films, TV shows, and originals at $7.99 per month in the USA, Canada, and the UK.
Commenting on the association, Eros Digital CEO Rishika Lulla Singh said, “We are happy to collaborate with a leading streaming innovator like Roku and continue our global expansion to provide a seamless user experience. Eros Now’s extensive premium content can now reach millions of homes across North America and the UK through the Roku platform.”