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DHX producing new episodes of ‘Teletubbies’ for CBeebies
MUMBAI: DHX Media, an independent creator, producer, distributor and licensor of children’s entertainment content, has announced plans to produce 60 brand new episodes for its iconic children’s television property ‘Teletubbies’ for CBeebies in the UK.
The new series will feature the same characters and styling but will be visually enhanced, bringing a refreshed and contemporary look and feel to one of the world’s most well-known properties, which is still entertaining and engaging preschool audiences worldwide.
DHX Media has also engaged UK production company Darrall Macqueen. The two companies are pioneering an upgraded and updated version of the current show which will feature the iconic live action characters Tinky Winky, Dipsy, Laa-Laa and Po on replica model sets. The episodes will be enhanced by CGI, reinvigorating the show for future generations.
CBeebies controller Kay Benbow said: ” ‘Teletubbies’ is an enduringly popular series with our youngest viewers, although no new episodes have been made for over ten years. I think that now is the right time to create new episodes of this much-loved, iconic show for the current CBeebies audience.”
DHX Media president, COO Steven DeNure said: “Having acquired Teletubbies, one of the most significant and globally successful television properties, we are committed to developing the brand for today’s children. Kids’ entertainment of this calibre captivates generation after generation so we believe there is considerable demand for an enhanced, contemporary version. Darrall Macqueen is one of the UK’s most dynamic production companies and we believe the ideal partner to help visually refresh this landmark show.”
‘Teletubbies’ launched in March 1997 and became one of the most successful global children’s brands of all time. It has reached over 1 billion children to date and the original episodes have aired in over 120 territories in 45 different languages. It was the very first western preschool property to air on China’s CCTV reaching an audience of 300 million children. Its enduring resonance with children is further underscored by the brand’s postings on YouTube which garner almost 50 million views per month.