20 Oct 2017
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DD and NCERT to tap archival content for educational DVDs

MUMBAI: Doordarshan and NCERT have signed a Memorandum of Understanding (MoU) to share and disseminate the pubcaster’s archival content in the form of educational DVDs.

The MoU was signed today by DD Archives ADG Anita Sinha and NCERT secretary Sudeshna Sen at Doordarshan Bhawan.

The novel project of NCERT aims at bringing forth a ‘Teachers Handbook in Dance, Music and Theatre’, which will be supported by multi-media packages and DVDs. Directed towards teachers and students, it will serve as multidimensional tool to disseminate arts in schools in an organised and effective manner.

As part of the partnership, NCERT will identify and access the programmes available with DD. Although DD will not charge NCERT for the programme content being made available for the project, it will repurpose, repackage and produce the identified programmes by NCERT. DD will get paid by NCERT for these services.

NCERT will disseminate the final content at its own cost and not commercially exploit the same. The MoU has been initially signed for a period of three years and could be extended by mutual consent.

The initial phase of the project will cover topics like Theatres of India, National symbols of India, Indian Classical Music (Vocal& Instrumental) and Folk music and Dance.

This first of a kind project for Doordarshan is in sync with the government of India’s directive to share with other government departments and ministries its archival wealth, which could be utilised for public use.