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Boomerang acquires ‘Grizzy and the Lemmings’

MUMBAI: Turner Broadcasting has announced that it has completed the global acquisition of the new animated series ‘Grizzy and the Lemmings’ for its second flagship kids channel Boomerang, which will debut its first-ever original programming beginning this month.

The series will join Boomerang’s existing portfolio of funny, multi-generational shows that include ‘The ‘Tom and Jerry Show’, ‘Scooby-Doo’ and ‘Mr Bean: The Animated Series’. It will launch worldwide beginning autumn 2016.

Turner, Cartoon Network and Boomerang US VP acquisitions and co-productions Adina Pitt said, “Following our most recent worldwide multi-original series deal with Warner Bros for Boomerang, this acquisition continues our overall strategy to build Boomerang as a strong second flagship global kids network, complementary to Cartoon Network.”

From the French production company Studio Hari, ‘Grizzy and the Lemmings’ is a non-dialogue, playful family comedy. The series follows the hilarious exchanges of Grizzy the bear and a pesky tribe of Lemmings, as they attempt to co-exist in a forest ranger’s house in the Canadian wilderness.

Turner Broadcasting International VP acquisitions and co-productions Cecilia Persson said, “Grizzy and the Lemmings is fun and innovative whilst also maintaining the DNA of a timeless, classic animation. It is a great fit for the Boomerang brand and will sit perfectly alongside content like the much-loved Hannah-Barbera classic, Tom and Jerry.”

Studio Hari co-founder Josselin Charier stated, “We couldn’t expect to find a broadcasting partner more aligned with the editorial positioning of our latest creation, a new classic physical comedy for the whole family. We know that Grizzy and the Lemmings have found in Boomerang their real home: a place to live and fight with each other for a long time. The worldwide broadcasting on Boomerang will give the best possible exposure to the show and help us to make Grizzy and the Lemmings a strong long-term global brand, just like the loveable classic cartoons in its portfolio.”