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BBC serves its most streamed Wimbledon
MUMBAI: BBC served 24.1 million stream requests during the tennis Grand Slam Wimbledon this year via BBC Sport and BBC iPlayer, making it the most streamed Wimbledon to date. The most popular match was Rafa Nadal and Gilles Muller’s 66-game epic with 1.4 million requests.
With more people streaming this year’s tournament than ever before, BBC Sport also saw record numbers of users signing in. During the second week of the tournament a weekly record of 2.1 million unique browsers signed into BBC Sport to take advantage of a more personalised service, including news alerts and a customised My Sport page for fans to put tennis front and centre.
BBC Sport’s wider digital coverage, which includes news, analysis, features and reporting, drew in 18.1 million unique browsers during the tournament. Of this, 9.2 million unique browsers were following BBC Sport’s live coverage, which includes live text reporting alongside live video streams.
BBC Sport head of product Neil Hall said, “It’s great to see so many users signing in for a better, more personalised experience during Wimbledon. It’s something we know audiences want and we continue to improve how they can follow the sports they love. We also know that people come to us for the big moments, so we’re delighted to see more people streaming the tournament than ever before.”