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Animal Planet unveils third season of ‘Yeh Mera India’
MUMBAI: Animal Planet will celebrate India, its wildlife, terrains and beauty through the third season of ‘Yeh Mera India’.
Airing every night at 8 pm throughout the month, the programming line-up will take viewers on an exotic journey through the country, from the Himalayan mountains to the river Ganges and across the less explored landscapes of the North East to explore its wildlife, secret locations and natural beauty.
Discovery Networks Asia Pacific EVP and GM South Asia and head of revenue, pan-regional ad sales and Southeast Asia Rahul Johri said, “Yeh Mera India brings you closer to the amazing breadth of natural wonders India has to offer and the splendid wildlife that thrives in it. The anthem amplifies the rich sounds of the flora and fauna from this extraordinary country.”
To mark India’s 68th year of Independence, the channel has also launched a special animal anthem ‘Yeh Mera India’, collaborating visuals of Indian wildlife with thematic lyrics. The multi-lingual song has been composed by music directors Salim and Sulaiman Merchant and sung by Salim Merchant, Monali Thakur and Neeti Mohan in Hindi, Bangla and Tamil respectively.
Salim Merchant added, “Yeh Mera India anthem epitomizes the diversity and richness of fascinating regions in India. Music as a medium helps to build connect across age groups and territories. I believe the anthem would bring viewers closer to the natural world.”
Monali Thakur stated, “Animal Planet’s Yeh Mera India puts the spotlight on different parts of India, exploring the heart, mind and soul of the country. I am excited to be a part of the celebration and rediscover my own country.”
‘Yeh Mera India’ is a journey that examines the cultural, ecological and natural heritage of this country. Its line-up includes programmes like ‘Wildest India’, ‘Odisha’s Wetlands’, ‘Nagarahole – Tales Creatures Of The Great Rains’, ‘Ladakh: Desert In The Skies’, ‘Magic Tree Of Assam’ and ‘In Search Of The King Cobra’.