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Videocon d2h appoints Geetanjali Kirloskar as independent director

MUMBAI: Videocon d2h has appointed Geetanjali Kirloskar as an independent director, subject to the approval of the Ministry of Information and Broadcasting (MIB).

Kirloskar is an entrepreneur and the chairperson of Sakra World Hospital. She is also a director in Kirloskar Systems Limited and chairs several committees of trade associations like Federation of Indian Chamber of Commerce and Industry (FICCI).

Videocon d2h executive chairman Saurabh Dhoot said, “We are delighted to have Geetanjali Kirloskar on our board. She brings a wealth of knowledge and experience in the fields of advertising, branding and media. She is a multifaceted and multi-dimensional personality, her dynamism and creative pursuits across various industries are well known.  I believe that the vast experience that she brings to the table will be of great value in terms of creative aspects for our brand.”

Kirloskar has also been a reputed advertising professional. She ran her own advertising agency Pratibha Advertising until 1998, when she entered into a joint venture with Inter Public Group Worldwide (IPG World Wide). She set up the first non-profit venture for cultural integration between two countries, India and Japan called the India-Japan Initiative (IJI).

Kirloskar added, “I am an avid user of Videocon d2h services and have tremendous respect for the company’s ability to innovate and grow. I am delighted to join the Videocon d2h board and with my experience in advertising and branding, I look forward to contributing to its continued success.”

She has also anchored the reality show ‘Life’s Like that’ for the English news channel Times Now; and has acted in Girish Karnad’s movies ‘Cheluvi’ and ‘Samay’.  She is an art collector, travels for historical sight-seeing and writes often for newspapers and magazines like Times of India, Economic Times and others.