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DishTV becomes first DTH service brand to be listed on Flipkart
MUMBAI: DTH service provider Dish TV has joined hands with home-grown e-commerce major Flipkart to bring to its customers a hassle-free Dish TV connection anytime, anywhere, just a click away.
Dish TV has thus become the first DTH service provider to be listed on Flipkart.
Voted as one of the most popular e-commerce brands in India by RedSeer report, Flipkart will be opening the windows for its users to DTH services on its platform through this partnership.
As part of this collaboration, Flipkart users will, for a limited period, be given the opportunity to grab the best offers from Dish TV on their new connections.
Dish TV India senior VP marketing Sukhpreet Singh expressed, “In line with India’s mission for a digitally activated smart nation, Dish TV has tied up with Flipkart to enable customers to experience the DTH operator’s offerings in the comforts of their homes. Through this move, the company aims to integrate and connect the tech-savvy consumers to the best in-class entertainment services on a platform which is dynamic and progressive. We look forward to this association with Flipkart and hope to strengthen our dominance in the digital space and enhance customer experience and product offerings.”
Flipkart senior director electronics Hari Kumar said, “Out of the total cable & satellite base of 169 million, non-digitised households contribute to 47 million. So, there is a huge opportunity with the existing customer base itself. With the TV installation base expected to double over the next 5 years, we see a significant upside in making DTH services available at the customers’ doorstep. At Flipkart, we believe in offering the best services to our customers, and the launch of DTH service, partnering with Dish TV, closes the loop in fulfilling home entertainment needs of our customers.”