MUMBAI: The daily newspapers have added 11 crore readers in the past three years to touch 40.7 crore in 2017, according to the Indian Readership Survey (IRS)…
Media company DB Corp’s consolidated net profit for the quarter ended 31 December has dipped 34% to Rs 78.01 crore compared to a net profit of Rs 118.1 crore in the corresponding quarter of the previous fiscal.
The Indian digital ad industry is estimated to grow with a CAGR of 32% to Rs 18,986 crore by 2020, according to the Dentsu Aegis Network report.
Sports Flashes, India’s biggest Multi-sports app launched the first 24X7 Internet Radio Channel that would only broadcast sports content.
Dentsu Aegis Network’s latest Ad Spend Forecasts, based on data received from 59 markets, puts global growth at 3.6% in 2018, up from 3.1% in 2017. India is forecast to grow by 12.5% in 2018, up from 9.6% in 2017.
MUMBAI: The Readership Studies Council of India (RSCI) will release IRS 2017 in the third week of January 2018. The IRS 2017 is a full year report…
The proposed Consumer Protection Bill 2018, which was introduced in the Lok Sabha on 5 January, has left the advertising and talent management companies perplexed.