24 Sep 2017
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Posts by Gaurav Laghate

Krishnan Kutty to head English cluster at Star India

Krishnan Kutty will oversee the English GECs, English movie channels and Star’s relationship with the Fox International Channels.

SAB TV’s content redesigning plan

Over the last couple of months, SAB TV has taken hard decisions of pulling the plug on many new shows, while also making changes in the existing content in the form of introducing certain characters with a broader appeal. This is part of the content redesigning plan that SAB is undergoing to make itself better equipped to post growth in the BARC era.

2015: The year of ‘Bhaijaan’

The year 2015 clearly belonged to Salman Khan. He became the first actor in the history of Indian cinema to mop up Rs 500 cr in net box office in a single year. Differentiated and story-led films also found success in 2015.

2015: A mixed bag for Hindi GECs

The year 2015 was a mixed bag for the Hindi GECs. E-commerce, telecom, mobile, automobile and FMCG continued to spend top ad dollars on the TV medium. But content cost went up. BARC had its impact. TVP presents you a review of 2015 for Hindi GECs.

Nikhil Wagle-helmed Maharashtra1 set to launch on 1 Jan

Sadhna Group-owned and Nikhil Wagle-helmed Marathi news channel Maharashtra1, which is currently under test run, is all set to launch on 1 Jan. The channel is part of Sadhna Group subsidiary Sharp Eye Advertising.

Sameer Nair, Abe Thomas and Suresh Menon’s ‘One’ dream

Co-owned by Sameer Nair, Abe Thomas, Suresh Menon and Gaurav Todi, One Network Entertainment creates 300 videos a month. What are its growth plans?

Amagi eyes international expansion, OTT products

Amagi, which is raising $25 mn, is looking at expanding overseas and building a product portfolio in the OTT space.

‘One of the upcoming channels will be a mainline Hindi GEC’

Sri Adhikari Brothers group CEO Manav Dhanda talks about the plans to expand its broadcast network to 11 channels in the next 12–18 months. This includes a Hindi GEC.

Will FTA channels attract top ad dollars with BARC’s rural rollout?

Release of rural viewership data reinforces the belief that FTA channels enjoy good traction in rural India. Hindi GEC genre has seen three FTA channels and DD National making an entry in the top 10. But will it impact ad revenues? Are the FTA channels in for a windfall?

Colors Marathi: The journey since rebranding

Even if the Zee Marathi dominates the genre with over 61 per cent share, Colors Marathi (erstwhile ETV Marathi) has started making inroads. In the last 15 weeks, the channel has seen 45% jump in viewership share, while time spent and reach have also seen remarkable growth, Anuj Poddar says.